Bachelor's Degree 3 years 6 months

商业与市场营销

Wekerle International University · Budapest, Hungary

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TuitionFt 7,071,293.48

Duration3 years 6 months

Teaching languagesNot published

DegreeBachelor's Degree

Programme provider

Wekerle International University

Budapest, Hungary

University profile

At a glance

商业与市场营销 is a bachelor's degree programme lasting 3 years 6 months at Wekerle International University in Budapest, with tuition currently recorded as €21,000.

Program overview

Wekerle国际大学的商业与市场营销学士学位课程提供对商业原则和市场营销策略的全面理解。学生将发展在动态商业世界中取得成功所需的基本技能。

CityBudapest

Curriculum

01市场营销原则

02消费者行为

03市场研究

04销售管理

05数字营销

06商业沟通

07战略管理

Admission requirements

Programme-specific requirements recorded in SIT Connect.

Completed secondary/high-school education with good grades in relevant subjects, or an equivalent qualification / recognised foundation or pathway programme.

GPA: Good secondary-school results in relevant subjects

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

IELTSMinimum 5.5

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.