Master's Degree 1 year

Stratégie Marketing et Innovation

Wekerle International University · Budapest, Hungary

Apply now View university

TuitionFt 3,367,282.61

Duration1 year

Teaching languagesNot published

DegreeMaster's Degree

Programme provider

Wekerle International University

Budapest, Hungary

University profile

At a glance

Stratégie Marketing et Innovation is a master's degree programme lasting 1 year at Wekerle International University in Budapest, with tuition currently recorded as €10,000.

Program overview

Le programme de MSc en Stratégie Marketing et Innovation à l'Université Internationale Wekerle prépare les étudiants à naviguer dans un paysage marketing dynamique. Les étudiants apprendront à développer des stratégies innovantes qui favorisent le succès commercial et répondent aux besoins des consommateurs.

CityBudapest

Curriculum

01Comportement du consommateur

02Stratégies de marketing numérique

03Gestion de marque

04Techniques de recherche de marché

05Planification stratégique du marketing

06Gestion de l'innovation

Admission requirements

Programme-specific requirements recorded in SIT Connect.

A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
entry typically expects a 2:2/2:1 (UK) or equivalent.

GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

IELTSMinimum 6

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.